Annie Gala is the Director of Marketing & Communications at EnterSolar, and she leads the development and execution of the marketing strategy at the company. She oversees the team responsible for managing campaigns, trade shows and events, digital marketing and public relations. As a firm believer in a responsive and collaborative approach to marketing, Annie strives to implement best practices across the board and prioritize analytics to maximize effectiveness and optimize returns on all marketing efforts. She is excited to help companies recognize the economic, environmental and community benefits of solar.
Prior to joining the EnterSolar team, Annie founded Guilty Goose Productions, a boutique marketing agency, with the goal of working closely with business owners to showcase the full impact a proper digital foundation can have on a company. For more than two years, Annie was able to grow the company’s client base in industries including food and beverage, manufacturing, cryptocurrency and renewable energy. Her previous work experience also includes leading digital marketing teams at Twin America and THOMASNET, where she gained expertise in marketing strategy, content creation, website design, social media, PPC, email marketing and SEO, while working with high-profile clients like RadioShack, Grayline Tourism and Macy’s.
Annie attended New York University’s Steinhardt School where she received a Bachelor’s degree with honors in English Education and a minor in Linguistics.